Whatnot Valuation Analysis: Latest Market Insights & Trends

Hill Chart Shape

Whatnot Valuation and Overview

Whatnot
Sectors
eCommerce, Social
Headquarters
CEO
Whatnot shares trade at a 3.79% discount to their Series E Valuation, as of May 05, 2025.
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Series E Valuation
Latest funding round
$4.97B
XXXXX
2024-12-23
XX-XX-XXXX
PM Insights Implied Valuation
$4.78B
2025-05-05
AV Implied Valuation
XXXXX
XX-XX-XXXX
Change since Last Round
-3.79%
2024-12-23 ➞ 2025-05-05
Change since Last Round
XXXXX
XX-XX-XXXX
Secondary Activity
Low
XXXXX
Whatnot empowers communities to connect, discover, and transact through live shopping experiences, fostering trust and excitement while revolutionizing how people buy, sell, and engage with collectibles and unique products online.

Business Partnerships

Targeted Impact

Whatnot empowers communities by enabling authentic, real-time connections and commerce between collectors, creators, and fans.

Who Will Benefit?

Collectors, resellers, hobbyists, and pop culture enthusiasts benefit from Whatnot’s live shopping and auction marketplace platform.

What Comes Next?

Whatnot is expanding into international markets and launching new live shopping categories to drive global community growth.

Whatnot Growth Timeline

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Whatnot and Competition

The live commerce marketplace sector exhibits strategic polarization between broad catalog platforms and niche-focused specialists. Amazon and eBay maintain dominance through comprehensive product offerings, while Whatnot has carved a distinctive position through specialization in collectibles and interactive live auctions. Mid-range players like CommentSold and Firework balance catalog breadth with moderate specialization. The competitive dynamic suggests that sustainable differentiation stems from either overwhelming selection (horizontal approach) or deep category expertise with enhanced user experiences (vertical approach).

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Whatnot Market Inteligence Snapshot

Whatnot Annual Revenue & Year-Over-Year Growth Rate

Whatnot generated $358.8M in revenue as of 2024, reflecting a year-over-year growth rate of +101.46%, according to PM Insights' market research. Whatnot carries a 12.34x revenue multiple as of May 05, 2025, according to PM Insights' venture secondary market data.

Whatnot Secondary Market ROI (Return on Investment)

Whatnot Bid-Ask Volume Ratios (Private Secondary Market)

Whatnot Mutual Fund Valuations (NAV)

Whatnot Funding Rounds & Cap Table Details

PM Insights tracks detailed primary funding rounds and verifies cap table directly from original filings for Whatnot. Whatnot raised $265.0M in its Series E on December 23, 2024, with a price per share reflecting a post-money valuation of $4.97B, according to PM Insights' market data.
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